Diversification is key to unlocking Boyer Allan’s potential in Asia

Tue Sep 21, 2010

Boyer Allan has used a prudent tactical mix of revamping its client base and product range to rebuild its business post the global crisis

Back in 2005, the co-founders of Boyer Allan Investment Management were acutely aware of the need to diversify their business if it was to reach its full potential. However, with more than $1.9 billion in assets under management and a highly successful flagship fund that had been hard-closed for several years, this proved to be easier said than done.

Jonathan Boyer

Bringing in ex-Goldman Sachs prime brokerage man Roger Denby-Jones as chief executive officer marked the turning point, but shifting the client mix and product range of a firm with substantial AUM is akin to navigating an oil tanker in a different direction - it can't be achieved quickly unless there are external forces at play. In the end, the process was helped along by what Jonathan Boyer looks back on as a 'life-threatening experience'- large-scale redemptions in 2008 and 2009 that took the AUM down to a...


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