Naming A Fund

Tue Jun 1, 2004


The naming game


Hedge fund names in the Asia-Pacific region range from the simple to the ill-fated to the completely obscure, but the selection process is never taken lightly, writes Paul Storey

Make no mistake, there is everything in a name. They do matter for Asia-Pacific hedge fund managers, although the issue is probably more to do with what not to call yourself, rather than what is eventually chosen.

For start-up managers thinking about what to call their new operations, there are definitely a few ground rules to follow. Most importantly, it pays not to be flippant. At least potentially interested investors had a measure of advance warning of the events that were to come at the appropriately named Eifuku - a Tokyo place name, which also means 'endless bounty'. Contrarian foresight is not a usual element in a hedge fund title,...

ISSN: 2151-1845 / CDC10004H

Register

By registering you will receive

  • A monthly newsletter on your specified areas of interest
  • A fortnightly update on the sector

Free Trial

Take a trial today and access

  • Performance news, fund launches, regulation changes and people moves
  • Profiles of fund managers, investors and distributors
  • Live league tables
  • Investor mandates


Popular Searches on HFI