People Moves

Ex-Key CIO joins bfinance to launch advisory business


bfinance, an independently owned consultancy firm providing specialist, customised and transparent financial services advice to institutional investors globally, is joining the army of consultants blurring the lines into asset management with the hire of Chris Jones, former chief investment officer of Key Asset Management.

As head of alternatives, Jones will lead bfinance’s efforts to assist investors with a broader range of alternatives strategies from fund of hedge funds, alternative beta and replication through to a hybrid approach incorporating portfolios of single hedge funds. He will utilise bfinance’s extensive existing research team whilst looking to add to its expertise