Hedge Funds

Third Party Marketers Association offers tips


With all the cash being flowing into the hedge fund universe of late, more individuals are apparently considering careers as third-party marketers. So it's perhaps no surprise that the industry's self-proclaimed premier group for independent marketers, the Third Party Marketers Association, is offering something of cheat sheet for new entrants.

The 25-member association recently published an informal report called "Tips from the Trenches: A Handy Guide for Future 3PM Marketers." The guide points out that it can take several years for independent marketers to turn a profit and that 18 months to two years of reserve capital might be