Institutional Investors

Swedish pension fund for journalists blazes a high-return trail

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Investing pension assets is more akin to a marathon race than a short-distance sprint, and only a few have been in the run longer than PP Pension in Sweden

PP Pension mixes dynamic asset allocation with risk management for headline making performance. By Pirkko Juntunen

Investing pension assets is more akin to a marathon race than a short-distance sprint, and only a few have been in the run longer than PP Pension in Sweden. The former Pressens Pensionskassa, the pension fund for the media industry, was created in 1882 and continues to be owned by its members. Over the years, it has become widely respected and well-known for its often unusual and contrarian investment style.


Viveka Ekberg and Cecilia Thomasson